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This 6 PART guide introduces a practical framework for marketing teams to collaborate with Generative and Agentic AI across key stages of the modern marketing function.

The AI-enabled Marketing Function kicks into gear when marketing teams collaborate with AI Research Assistants and other tools to plan an intelligent activity plans that align with business and marketing objectives.

Learn how AI Research Assistants support the intelligent collaboration layer of AI-enabled Content Engines, providing a digital space where humans and AI models can discuss, review, and ideate on any aspect of the content program. The goal is to accelerate planning and make better decisions.

Learn how a Marketing Knowledge Base powers AI-enabled content engines, enabling personalized, scalable, and compliant marketing at speed.

Discover how AI Notetakers can help marketing teams scale-up conversations with customers, internal experts, and partners in order to establish a continuous stream of insights to power content marketing activities.

Capturing product research and frameworks in a concise multi-tabbed spreadsheet is a powerful way to fuel AI marketing and turbo-charge deliverables while reducing informational drift and document chaos.

A simple, memorable prompt framework is a critical component of responsible and scalable AI marketing.